What we built,
client by client.
Web Design Portfolio
A working index of the custom features, brand strategies, and deliverables shipped across each client’s website — from sales funnels and shop systems to podcast players, video production, registrations, and knowledge bases.
Amplify Capital Group
Maximizing value for founder-led businesses.
- $6B+ Client Transactions
- 100+ Businesses Sold
- $50–150M Avg. Transaction
Visual Direction
- Dark
- Sophisticated
- Boutique-Financial
Deep navy and charcoal palette with gold accents, architectural photography of glass-walled offices, and confident serif/sans typography. Reads like a private equity firm’s site — intentional, restrained, premium.
Positioning
Deep navy and charcoal palette with gold accents, architectural photography of glass-walled offices, and confident serif/sans typography. Reads like a private equity firm’s site — intentional, restrained, premium.
What We Built & Delivered
- Take-over project — inherited an existing site/account and rebuilt processes and strategy from the state it was left in.
- Discovered and repurposed existing SEO methods; cleaned up bad data points across GA, Ahrefs, and RankMath.
- Tech audit and optimization for page speed.
- Custom video players for podcast — bespoke builds developed in-house with supporting motion/branding elements produced in After Effects.
- Custom integrations with Zapier, Monday, and DealCloud for lead generation — multi-platform automation avoiding added third-party subscriptions.
- Custom email campaign design and integration with Zapier.
- Podcast editing and site distribution alongside regular publishing.
1. Podcast page with custom YouTube player for the show
3. Landing pages with sales form integrations into Zapier & Monday platforms
Mollys
A destination outfitter — gear, community, identity.
- 20, 000+ Products
- Multi-Store Integration
- AIQ Retargeting
Visual Direction
- Warm Outdoor-Lifestyle
- E-Commerce
Rich lifestyle photography (fields, fly fishing, waterfowl, hunting scenes), a rugged mountain-triangle logo, and a clean product-grid layout with orange call-to-action accents. A modern outfitter feel — Orvis meets Bass Pro, but boutique.
Positioning
A destination outfitter where enthusiasts get gear, community, and identity. The presence of Molly’s own branded apparel signals confidence: this isn’t just a store, it’s a lifestyle brand people wear proudly.
What We Built & Delivered
- Multi-store integration — multiple retail locations/inventories unified into a single platform
- Catalog architecture built to handle 20,000+ product library
- Navigation/menu structures built to actively surface promotions rather than static category links
- Dynamic filtering system built to let customers narrow large inventories quickly and accurately
- Big feature — Retargeting technology with AIQ software to re-engage past visitors and drive return conversions
1. Mega menus with product carousels
2. Custom dynamic shop filters
3. Smart search suggestions integrated across multi-store
Delta 1st POS
Powerful point of sale, built for your vertical.
- Rates from 0.95% + 20¢
- 40+ Years Heritage
- US-Based Support
Visual Direction
- Bright
- Approachable SaaS
Clean whites and greens with product screenshots of the actual POS interface, hardware shots, and warm lifestyle imagery of business owners. Friendly, confident, and modern.
Positioning
The modern operator’s system — feature-rich, industry-tailored, and refreshingly transparent on pricing. The florist-forward hero plus multi-vertical support says ‘we know your business specifically, not just businesses in general.’ Confident, service-oriented, and customer-obsessed.
What We Built & Delivered
- Full visual redesign built for a contemporary, credible brand presence
- Site architecture and messaging structured around service offerings and company philosophy
- Custom funnel pages built per service line to guide visitors toward conversion
- Original product photography shot and edited in-house in Photoshop
- Video-driven headers produced in DaVinci Resolve, compressed and optimized for fast load and responsive playback
- Partner pages built to showcase and support partner relationships
- Blog creation for brand authority and organic search, with graphics designed in Canva
- Secondary blog tier engineered for internal CTA linking pathways
- Optimized SEO with RankMath and custom schemas for products and pages
1. Optimized video headers
2. Tab-style sales funnel
3. Software UI features
4. Pricing tier design and funnel
5. Product page features
6. Market-focused solution pages
7. Comparison charts
8. SEO-driven blog with focus categories and custom HTML CTA product widget
Woodforest Acceptance Solutions
Modernizing payment solutions.
- 100% Higher Approval Rates
- 10X Richer Transaction Data
- Direct-to-Issuer Advantage
Visual Direction
- Clean
- Corporate
- Fintech
Crisp white space, deep teal-green accent color, sharp iconography, and confident typography. Institutional but modern — the kind of layout that says ‘we’ve been doing this a while, and we do it well.’
Positioning
The grown-up in the room. Woodforest positions itself as a serious infrastructure player for ISVs and modern businesses — not flashy, but deeply capable. Trustworthy, technical, and quietly premium.
What We Built & Delivered
- Classic modern design — visual design balancing a traditional, trustworthy feel with modern usability
- HubSpot lead generation implementation and ongoing site support
- Custom WordPress plugin developed in-house for lead generation forms — no third-party subscription
- Custom chatbot for predicting sales pipeline using React animations and a bespoke WordPress database
- Knowledge base built and managed with external access via BetterDocs
- Google Analytics implementation configured from launch
- Optimized SEO with RankMath and custom schemas for services and pages
- Original commercial-style video shot and edited in DaVinci Resolve
- Podcast editing and site distribution alongside regular publishing
1. Overview video - produced in-house - featured in the front-page header
2. Partner logo grid
3. Focused 3-tier service funnel
4. Custom tabbed content sales funnels
5. Webinar page integration
6. Podcast page - produced in-house
7. Custom private knowledge base on the website
Media Payments Group
Transform how you get paid — the honest way.
- Omnichannel Payments
- Flat-Rate Pricing
- Full Platform - Not Just a Merchant Account
Visual Direction
- Dark-Mode
- Purple-Accented Tech
Modern, bold, high-contrast — the ‘MPG-Dark’ look. Sharp geometric card layouts, gradient purple ramps, clean Inter-style typography. Feels like a SaaS startup punching above its weight.
Positioning
Confident, transparent, and modern. MPG is the anti-legacy-processor — a tech-savvy partner that talks straight and delivers a real platform, not just a merchant account. The dark UI signals sophistication; the ‘Honest Way’ messaging signals integrity.
What We Built & Delivered
- Original commercial video shot and edited in DaVinci Resolve, paired with product/brand photography produced in Photoshop
- SEO optimization and ongoing blog creation for search visibility and topical authority
- Full migration to new hosting platform selected and configured for scalability
1. Video commercial - produced in-house - in the header
2. SEO-targeted blog content
3. Product UI feature layouts
GrowthCode Conference
Pivot from the past. Race toward the future.
- $1,950 Per Seat
- 8+ Featured Speakers
- The Hotel Colonnade, Coral Gables
Visual Direction
- High-Energy
- Motorsport-Inspired
Racing imagery, checkered-flag urgency, green and dark accents, dynamic hero photography of speakers on stage. Bold headlines, tight event-page structure. Aspirational and momentum-driven.
Positioning
The premier gathering for founders and operators ready to level up. The racing metaphor works — speed, precision, competitive edge. Testimonials and a curated speaker roster give authority; the venue and pricing signal a premium, invitation-worthy event.
What We Built & Delivered
- Fully custom theme built around original art direction, with motion/animated elements produced in After Effects
- Full site architecture built to support the yearly conference cycle
- Structured, updatable agenda/schedule sections
- Dedicated speaker profile pages with headshots and graphics assembled in Canva
- Dedicated sponsor showcase sections with logo placements designed in Canva
- Big feature — Full event registration handled through a direct RegFox integration
1. Custom art for the conference page & website
2. Custom HTML conference agendas
3. Sponsor pages
4. Resource help page
5. RegFox integration
6. Speakers page
Highland USA
A destination for the discerning sportsman.
- Caesar Guerini & Krieghoff Dealer
- Tour Highland Experience
- Training & Events
Visual Direction
- Refined
- Editorial
- Heritage-Driven
Sweeping cinematic photography of shotguns, hunting scenes, and elegant showroom interiors. Muted earth-toned palette with sophisticated serif and sans pairings. Closer to a luxury watchmaker’s site than a firearms retailer.
Positioning
Not a gun shop — a sporting institution. Everything from the ‘Elevate Your Shooting’ language to the Krieghoff feature signals craftsmanship, tradition, and exclusivity. This is the brand you visit as a pilgrimage.
What We Built & Delivered
- Original brand assets designed and produced in-house for a consistent, ownable visual identity
- Custom product page templates for high-resolution firearm imagery — structured to show off detail and drive interest
- Video commercial filmed for store and website, shot and edited in DaVinci Resolve
- Local Google Business setup tied to the website for local search and foot traffic
- Store photoshoot for website and Google Business assets, shot and retouched in Photoshop
- SEO package with custom schema for FFL products — compliance-aware crawlability and LLM readability
- Product brand and asset cleanup for consistency across the site
- Foundational product base setup — clean, scalable catalog structure to build on
1. Hi-resolution styled photography with custom product features leading to shop items
2. Large photogenic navigation blocks
3. Product tour page with hi-definition video
5. Partner events pages citing location - Facebook groups & points of contact
4. Sales agent listing page
Defenders Armory
Greensburg PA's premier indoor shooting range & gun store.
- Law Enforcement Owned & Operated
- 6-Tier Membership Program
- Range Systems Equipped
Visual Direction
- Tactical
- Bold
- High-Contrast
Dark backgrounds, sharp black-and-gold membership cards, dramatic exterior shots of the storefront, and clean information architecture. Confident and no-nonsense — exactly right for the category.
Positioning
The regional authority in Southwestern Pennsylvania — credibility through law enforcement ownership, professionalism through best-in-class equipment, and community through structured memberships. Serious about safety, serious about the sport, and welcoming to walk-ins.
What We Built & Delivered
- Full build for a master local SEO push — every page structured as a funnel toward memberships
- Site architecture built around membership offerings and location-based services
- Existing store photos and videos audited and cleaned up for consistency and quality
- New-customer waiver integrated as a sales pop-up, streamlining onboarding at the point of intent
- Newsletter integration and site CTAs engineered to guide visitors toward memberships and conversion
1. Pop-up and newsletter integration
2. Large fullscreen welcome video as header
3. Funnel navigation boxes focused on company initiatives
4. Welcome video for new members
5. Membership page with FAQs and sales
6. Easy onboarding training videos
7. Range rules & FAQ pages
8. Class registration
9. Events registration
10. How-to's and & help page
